PetiwooPetiwoo

Petiwoo is a pet retail experience in the GARTAL product family. The public store focuses on the relationship between the customer, the animal they care for and the products available to purchase.Petiwoo is a pet retail experience in the GARTAL product family. The public store focuses on the relationship between the customer, the animal they care for and the products available to purchase.

The checked-in storefront is a Next.js TypeScript application with category navigation, product listings, product detail pages, basket and checkout pathways.The checked-in storefront is a Next.js TypeScript application with category navigation, product listings, product detail pages, basket and checkout pathways.

Its vertical identity makes product discoverability and accurate inventory information central parts of the interface.Its vertical identity makes product discoverability and accurate inventory information central parts of the interface.

A generic product grid ignores the differences between shopping for dogs, cats and birds. Visitors need intuitive species navigation, clear category context and a way to find the right product before comparing price or stock.A generic product grid ignores the differences between shopping for dogs, cats and birds. Visitors need intuitive species navigation, clear category context and a way to find the right product before comparing price or stock.

Retail operations also need to account for discounts, availability, stock state and changing product information. A pretty image cannot replace those responsibilities.Retail operations also need to account for discounts, availability, stock state and changing product information. A pretty image cannot replace those responsibilities.

The product challenge is to connect specialist discovery with familiar and dependable ecommerce behavior.The product challenge is to connect specialist discovery with familiar and dependable ecommerce behavior.

The homepage source composes company profile, banners, product feeds, brands and a nested category tree. It maps catalogue data into a consistent home-product representation.The homepage source composes company profile, banners, product feeds, brands and a nested category tree. It maps catalogue data into a consistent home-product representation.

Categories can be filtered to second-level groups chosen for the homepage. Species normalization supports the navigation concepts of dogs, cats and birds.Categories can be filtered to second-level groups chosen for the homepage. Species normalization supports the navigation concepts of dogs, cats and birds.

When external data is missing, the source uses guarded fetch behavior rather than presenting hard-coded sales and inventory numbers as live facts.When external data is missing, the source uses guarded fetch behavior rather than presenting hard-coded sales and inventory numbers as live facts.

The repository describes product search, product details, cart state and checkout flow. Its TypeScript components are organized around browsing and purchase tasks.The repository describes product search, product details, cart state and checkout flow. Its TypeScript components are organized around browsing and purchase tasks.

The home route processes discount fields, sale prices, product attributes and stock context so the interface can distinguish a product promotion from normal catalogue presentation.The home route processes discount fields, sale prices, product attributes and stock context so the interface can distinguish a product promotion from normal catalogue presentation.

Zustand-backed basket state and commerce API integrations keep the storefront experience connected to transactional application logic.Zustand-backed basket state and commerce API integrations keep the storefront experience connected to transactional application logic.

Petiwoo is identified by GARTAL documentation as an early product family with active pet retail and veterinary industry packs.Petiwoo is identified by GARTAL documentation as an early product family with active pet retail and veterinary industry packs.

Retail and veterinary workflows need different domain models. The platform approach allows them to share contracts where appropriate while maintaining the distinction between shopping, appointments and care records.Retail and veterinary workflows need different domain models. The platform approach allows them to share contracts where appropriate while maintaining the distinction between shopping, appointments and care records.

This case study focuses on publicly documented storefront capabilities. It does not present veterinary records as if they were ecommerce products.This case study focuses on publicly documented storefront capabilities. It does not present veterinary records as if they were ecommerce products.

The code establishes a real storefront structure, catalog feeds and purchase routes. Its existence is not proof of conversion rate, revenue, order volume or a deployed public launch.The code establishes a real storefront structure, catalog feeds and purchase routes. Its existence is not proof of conversion rate, revenue, order volume or a deployed public launch.

Instead of stock dog photographs or a fake sales dashboard, this portfolio now explains the actual information architecture, catalogue transformations and product decisions.Instead of stock dog photographs or a fake sales dashboard, this portfolio now explains the actual information architecture, catalogue transformations and product decisions.

Future documented outcomes can be added when performance data and permissioned real captures are available.Future documented outcomes can be added when performance data and permissioned real captures are available.